Hotel Tango Shmallow Toasted Marshmallow Bourbon 750ML

Hotel Tango Shmallow Toasted Marshmallow Bourbon 750ML is a flavored bourbon whiskey bottled at 30% ABV (60 proof) from Indianapolis, Indiana. This expression earned an ASCOT Awards Gold medal and a Silver medal at the 2022 Whiskey & Barrel Consumer Choice Awards, establishing it as one of the more decorated marshmallow-flavored whiskeys on the market.
Quick Facts: ABV: 30%  |  Origin: Indianapolis, Indiana  |  Flavored Bourbon  |  Distillery: Hotel Tango Distillery
Production & Heritage
Hotel Tango Distillery operates out of its facility at 702 Virginia Ave in Indianapolis. Shmallow is part of the distillery’s “Unofficial HT Series,” a lineup specifically dedicated to flavored whiskeys designed with cocktail versatility in mind. The bourbon base is naturally and artificially flavored to replicate the toasted marshmallow profile, though the specific mashbill and aging period remain undisclosed by the distillery.
Tasting Notes
Aroma: Fresh-baked sugar cookies open the nose, followed by a distinct layer of toasted and slightly burnt marshmallow. Underneath, movie-theater buttered popcorn with a touch of salt emerges alongside graham cracker sweetness and a subtle coconut note.
Taste: The palate leads with unmistakable toasted marshmallow, leaning into caramelized and lightly charred territory rather than purely sugary sweetness. Mid-palate, crème brûlée richness develops with a surprising hint of saltiness. Madagascar vanilla rounds out the flavor, with faint campfire smoke weaving through each sip.
Finish: The finish is moderate in length with a gentle resinous quality and lingering vanilla warmth. Traces of campfire smoke and caramelized sugar fade slowly, leaving a pleasant dessert-like impression.
How to Drink Shmallow Bourbon
At 60 proof, Shmallow is approachable on its own over ice or chilled as a sipper, though it truly shines as a cocktail ingredient. Hotel Tango’s own S’more Old Fashioned leans into the campfire character with chocolate bitters and a toasted marshmallow garnish. A Marshmallow Espresso Martini pairs the vanilla and crème brûlée notes with coffee for a rich after-dinner drink. A simple Shmallow Hot Chocolate — combining this bourbon with quality hot cocoa and a cinnamon stick — makes an ideal cold-weather warmer.
Best For
Introducing flavored whiskey to someone new to bourbon
Building a dessert cocktail menu for a dinner party
Fall and winter campfire gatherings
Gifting to someone who enjoys sweeter, lower-proof spirits
Frequently Asked Questions
What does Shmallow Bourbon taste like? Shmallow Bourbon tastes like toasted marshmallow with crème brûlée richness, Madagascar vanilla, a touch of saltiness, and faint campfire smoke running through the palate. It finishes with a gentle resinous warmth and lingering caramelized sugar.
How does Shmallow Bourbon compare to Skrewball Peanut Butter Whiskey? Both are popular flavored whiskeys, but they occupy very different flavor lanes — Shmallow focuses on toasted marshmallow and campfire notes at 60 proof, while Skrewball centers on peanut butter at 70 proof. Shmallow leans more dessert-forward with its vanilla and crème brûlée character, making it a distinct choice for s’mores-style cocktails.
Is Shmallow Bourbon good for cocktails? Shmallow Bourbon was specifically designed for cocktail use as part of Hotel Tango’s Unofficial HT Series, and it pairs well with a wider range of cocktail ingredients than many flavored whiskeys. Its lower 60-proof strength makes it easy to balance in mixed drinks without overpowering other components.
Where is Shmallow Bourbon made? Shmallow Bourbon is produced at Hotel Tango Distillery, located at 702 Virginia Ave in Indianapolis, Indiana. The distillery handles production on-site in its Indianapolis facility.
What foods pair well with Shmallow Bourbon? Dark chocolate brownies complement the campfire smoke and vanilla notes. Graham cracker-crusted cheesecake echoes the s’mores profile naturally. Salted caramel desserts play off the bourbon’s subtle saltiness. Banana Foster benefits from the crème brûlée and caramelized sugar character. Toasted pecan pie matches the warm, nutty undertones in the finish.
What sizes does Shmallow Bourbon come in? Hotel Tango Shmallow Toasted Marshmallow Bourbon is available in the standard 750ml bottle size.
Is Shmallow Bourbon worth the price? Shmallow Bourbon positions as an accessible, entry-level flavored whiskey, and its gold medal from the ASCOT Awards and silver at the 2022 Whiskey & Barrel Consumer Choice Awards suggest solid quality within its price tier. For flavored bourbon drinkers and cocktail enthusiasts, it represents reasonable value given its award recognition and cocktail versatility.
Why Shmallow Bourbon?
What separates Shmallow from the growing field of dessert-flavored whiskeys is Hotel Tango’s deliberate approach to cocktail functionality — this bourbon was built from the ground up as part of the Unofficial HT Series to work in mixed drinks, not just as a novelty sipper. The ASCOT Awards Gold medal and 2022 Consumer Choice Silver medal validate that the flavor execution holds up under scrutiny. Its layered profile — moving from toasted marshmallow through crème brûlée and into campfire smoke — avoids the one-dimensional sweetness that plagues many flavored spirits. At 60 proof, it strikes a balance between enough bourbon backbone to anchor cocktails and enough approachability to drink simply over ice.